WRITER

Edward Bernays

1891 - 1995

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Edward Louis Bernays ( bur-NAYZ; German: [bɛʁˈnaɪs]; November 22, 1891 − March 9, 1995) was an American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations". While credited with advancing the profession of public relations, his techniques have been criticized for manipulating public opinion, often in ways that undermined individual autonomy and democratic values. His best-known campaigns include a 1929 effort to promote female smoking by branding cigarettes as feminist "Torches of Freedom", and his work for the United Fruit Company in the 1950s, connected with the CIA-orchestrated overthrow of the democratically elected Guatemalan government in 1954. Critics argue that his involvement in Guatemala facilitated US imperialism and contributed to decades of civil unrest and repression, raising ethical concerns about his role in undermining democratic governance. Read more on Wikipedia

His biography is available in different languages on Wikipedia. Edward Bernays is the 791st most popular writer (down from 632nd in 2019), the 198th most popular biography from Austria (down from 143rd in 2019) and the 18th most popular Austrian Writer.

Edward Bernays is most famous for being the father of modern public relations. He was the first person to use the term "public relations" and he is credited with coining the phrase "the engineering of consent."

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Among WRITERS

Among writers, Edward Bernays ranks 791 out of 7,302. Before him are Jerome K. Jerome, Jun'ichirō Tanizaki, Gnaeus Naevius, Friedrich Gottlieb Klopstock, Tao Yuanming, and Jan Potocki. After him are Wang Wei, Nonnus, Milorad Pavić, Dionysius Thrax, Marilyn vos Savant, and Ryszard Kapuściński.

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Contemporaries

Among people born in 1891, Edward Bernays ranks 29. Before him are Osip Mandelstam, Frederick Banting, Tadamichi Kuribayashi, Alexander Rodchenko, Frank Costello, and Grand Duke Dmitri Pavlovich of Russia. After him are Charley Patton, Henry Morgenthau Jr., Fumimaro Konoe, Carl Spaatz, Jose P. Laurel, and Shukri al-Quwatli. Among people deceased in 1995, Edward Bernays ranks 36. Before him are Donald Pleasence, Georges J. F. Köhler, Selena, Alec Douglas-Home, John B. Calhoun, and Edda Mussolini. After him are Hugo Pratt, Fred Perry, Ginger Rogers, Murray Rothbard, Arturo Benedetti Michelangeli, and Lita Grey.

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In Austria

Among people born in Austria, Edward Bernays ranks 198 out of 1,424. Before him are Karl Thomas Mozart (1784), Karl Seitz (1869), Anton Zeilinger (1945), Elizabeth of Austria (1526), Otto of Freising (1114), and Baron Alexander von Bach (1813). After him are Anna Maria Mozart (1720), Hans Asperger (1906), Karl Philipp, Prince of Schwarzenberg (1771), Constance of Austria (1588), Max Reinhardt (1873), and Aloys I, Prince of Liechtenstein (1759).

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Among WRITERS In Austria

Among writers born in Austria, Edward Bernays ranks 18. Before him are Walther von der Vogelweide (1170), Gustav Meyrink (1868), Maria Leopoldina of Austria (1797), Hermann Broch (1886), Ingeborg Bachmann (1926), and Otto of Freising (1114). After him are Franz Grillparzer (1791), Miep Gies (1909), August Kubizek (1888), Božena Němcová (1820), Karl-Maria Kertbeny (1824), and Peter Altenberg (1859).

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